Local Marketing Manager

Company: Brightspeed
Location: Charlotte
Posted on: April 16, 2024

Job Description:

Company DescriptionAt Brightspeed, we are reimagining how people live, work, play and connect by providing fast, reliable internet connections and an awesome customer experience in twenty states throughout the Midwest and South.Backed by funds managed byApollo Global Management,our vision is to accelerate the upgrade of copper to fiber optic technologies, bringing faster and more reliable internet service to many rural markets traditionally underserved by broadband providers, while delivering best-in-class customer experience.Be a part of the team that will make this vision a reality....designing and building a world class fiber network and creating a customer experience second to none. Job DescriptionBrightspeed has an exciting opportunity for a Local Marketing Manager to join our team! This is a remote position with up to 25% travel requirement. In this role, you will develop and execute local marketing strategies to drive business growth and brand awareness. You will be responsible for the strategic direction and overall management of local marketing programs, initiatives, events, and sponsorships within an assigned territory. You must have demonstrated success in marketing strategy, business development, program and project management at the local and regional marketing level. You will have strong interpersonal, relationship management, negotiating, and communications skills.If you are a results-driven marketing professional with a passion for building relationships and driving business growth, we would love to hear from you. Join us at Brightspeed and help us shape the future of local marketing!As a Local Marketing Manager, your duties and responsibilities will include:

• Develop and execute local marketing plans to drive business growth and brand awareness
• Build and maintain strong relationships with local partners, vendors, and stakeholders
• Manage virtual resources and partnerships to support local marketing initiatives
• Identify and pursue new business opportunities and relationships at the local market and regional level, maintaining and managing an active opportunity funnel
• Negotiate sponsorship deals and manage events to maximize brand exposure and ROI
• Act as a local, community-focused brand ambassador and effectively represent Brightspeed at local, community and industry-related tradeshows
• Collaborate with internal teams to ensure local marketing efforts align with the overall company brand strategy and tactics
• Ensure internal brand marketing standards are socialized and followed at external promotional events
• Build and execute promotional tactics to convert events and sponsorships into new customer prospects and/or drive visit frequency to Brightspeed sales channelsQualificationsWHAT IT TAKES TO CATCH OUR EYE:
  • Bachelor's degree in Marketing, Business Administration, or related field
  • Minimum of 5 years of experience in events management, sponsorship negotiations, local marketing, business development, program and project management or related field
  • Demonstrated ability to analyze local market and sponsorship data to build grassroots marketing plans that deliver a positive ROI and customer experience best practices
  • Excellent communication and presentation skills
  • Self-motivated with the ability to work independently and as part of a team#LI-AK1Additional InformationWHY JOIN US?We aspire to contemporary ways of working.At Brightspeed, we have roles that are designated as remote, hybrid, office or field-based, depending on the position, business needs and individual circumstances. We have a brand new, state-of-the-art corporate HQ in Charlotte, NC and we prioritize hiring talent in the Charlotte area, whenever possible, to make it a truly vibrant destination for our hybrid workforce. We also invest in technology that enables our entire team to stay connected. Why? Because Brightspeed recognizes the value of finding the best talent for the job, wherever they may be.We offer competitive compensation and comprehensive benefits.Our benefits and paid time off programs reflect our underlying belief in promoting overall wellness throughphysical, emotional and financial health.Brightspeed offers a comprehensive benefit program, including competitive medical, dental, vision, and life insurance; an employee assistance program; a 401K plan with company match and a host of voluntary benefits.Diversity, equity and inclusionare at the center of our grounding belief inBeing Real.When we bring our authentic selves to work, everyone is better as a result. A diverse team helps us befierce advocatesfor moreaccessible,inclusiveand high-quality internet, because webelieve doing so promotesequityin the communities we serve.Brightspeed is an Equal Opportunity EmployerFor all applicants, please take a moment to review our Privacy Notices:
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Keywords: Brightspeed, Columbia , Local Marketing Manager, Executive , Charlotte, South Carolina