Media Buyer

Company: Chernoff Newman
Location: Cayce
Posted on: November 22, 2021

Job Description:

Our media team is growing and we're looking for a someone who likes to collaborate yet is able to work independently. At Chernoff Newman, we're all about ideas and we like to explore creativity from every discipline. So, if you're drawn to the advertising and marketing world and specifically interested in media buying, then this is what you've been waiting for. Ideally, this individual will work from our Columbia office, but our Charlotte or Charleston offices may be considered for the right candidate.

This position will be responsible for negotiation and placement of all media types (digital, print, radio, TV, out-of-home) and will also be involved in media research and strategic alignment of overall campaigns. Critical thinking and superior math skills are required, as well as an eagerness to take on responsibility and a competitive nature.

Responsibilities:
Create and manage media buys on all platforms from negotiation through placement, trafficking, optimization and post-buy analysis
Develop frequent and consistent tracking and analytics reports, including insights and recommendations
Present campaign insights, performance recommendations and reporting both internally and at times to clients
Build and maintain strong relationships with media vendors
Work with vendors and account managers to ensure creative deadlines and assets are delivered for on-time campaign launch
Assist with campaign budget management and vendor invoice processing and approvals to ensure payments are made in a timely manner

Requirements
Bachelor's degree in advertising, marketing or related field
1-3 years of experience in an ad sales or media role, preferably at a full-service agency
Ability to juggle multiple client projects and responsibilities and meet deadlines
Attention to detail and organizational skills while working in a fast-paced environment
Strong written and verbal communication skills
Excellent analytical and math skills
Capable of working independently and managing projects from start to finish
Take initiative in acquiring new skills and taking on workload
Must exhibit professionalism and confidence in working with vendors, team members and clients
Proficiency in STRATA, SQAD, Nielsen, SRDS, Social Media Platforms and Microsoft Office Software, especially Excel is a must. Experience with NinjaCat, Tableau, demand-side buying platforms and Google Ads a plus

Benefits
Health Care Plan (Medical, Dental & Vision)
Retirement Plan (401k match)
Life Insurance (Basic)
Paid Time Off
Family Leave
Long Term Disability
Training & Development

Here are a few ways we describe the people who fit into our agency culture:
Curious - everyone here has the courage to wonder what's next for our clients and our industry
People-oriented - this is a true team environment where our clients are the most important member of the team
Big thinkers - we are all makers, innovators and catalysts for change
Business savvy - our focus is on strategic, original work that drives a positive bottom line for our clients
Get it done attitude - we are client-focused, responsive and always thinking about measuring our results
Pride in work - we do what we say by the best of our ability and we are always going for great

Keywords: Chernoff Newman, Columbia , Media Buyer, Advertising , Cayce, South Carolina